I think Sox have captured first generation of Chicago fans in decades
Southpaw, Family Sundays, 2005 World Series (anyone under 12 who watched that became a Sox fan for life). A theory I have on whats happened the past two decades....
We lost several generations of fans due to bad decisions in the 60s, 70s and 80s PR wise. Most Gen Xers are overwhelmingly Cubs fans...but I"m noticing new grads, late teens/early 20 something are overwhelmingly Sox fans and not Cubs fans.
Of course nationally this is not the case..but locally I feel we've captured the newest generation and I feel (at least in Chicago and Cook County)...we are beginning to achieve true paritiy with the Cubs.
Anyone else notice this trend?