I liked the marketing for 2014. For the first time in ages it doesn't feel like they are trying too hard.
As far as the poor customer service discussion at the Cell, can't say I've experienced it. I generally go to about 20 games a year and find most of the employees friendly. Sure, every once in a while I'll run into an unhelpful person, but it's more the exception than the rule. My favorite person is the nice lady who sells the brisket sandwiches. She always gives me extra pickles.