Originally Posted by Chez
I understand your point and I think not. But the post to which I responded suggested that the alternate uniform will increase the liklihood of the Sox building a contender because alternate uniforms = more revenue from ticket sales. I disagree with suggestion.
I get that point, but it seems like it's possible it could help and it won't hurt. Here's the rational - the fact that they are going to wear these uniforms means that they're going to get exposure for the uniforms, which means they'll sell more of them. This can lead to more exposure of the team, which can lead to more ticket sales (and if some kid loves the look, maybe they become a fan for life). Again, it probably won't really happen, but it's not going to hurt either, so what's the harm?