Originally Posted by RKMeibalane
I'm not going to get into the numerous problems imposed by Hawk being the face of the franchise (someone posted pictures of him wearing a hood a few years ago, and he looked like Palpatine), but it would seem that if the Sox want to attract more fans, what you're suggesting is the best way to do it. Cast a wider net to catch more fish. It's not a great long-term plan, as fans won't support a mediocre team, but it may help over a period of a few seasons.
These fans you speak of go to Cubs games. 2.8MM bought tickets wiht their hard earned money last year. A year when they lost 100 games. What keeps those fools coming back? The right to spend more money to see a much worse team play then the Sox?