Originally Posted by kittle42
Hell, even hardcore fans don't utilize codes and StubHub.
Regardless of how cheap we all know if might get to go to games, the great majority of the public doesn't know that. Thus, face value must be dropped.
The ticket prices need to go through a careful reevaluation this off season followed by some change. And it needs to be done early on. Dropping prices 3-5 days (or in some cases, a week or so) before the games doesn't help, and it's showed. Attendance issues are solved and corrected in the off season, not in the middle of the year.