Need an impact hitter at 3b, that needs to be the goal. The only way you can stomach Gordon Beckham's offense is with him hitting 9th and it not making much difference. His D is great, but if you have someone that weak in the lineup, you can't be weak at a bunch of other positions. I don't see them letting Tank go early in his career, although I would consider it.
But the Sox lack a hitter who can carry the team. I would consider a run at David Wright personally.
Its also the type of move that can fire up a fan base. The reason the fans did not come out was there was not much to ever be that excited about. I know they had a nice stretch in first place, but had the Tigers ever really tried, they would have buried us long ago. Most fans knew this and it was hard to really believe in this team. Even with getting Youk, Brett Meyers, these are not moves that fire up the fans.
I think Brooks needs to go personally, The guy would be better off Marketing for the Cubs, but he is so hell bent on changing the fan base that it prevents him from getting in touch with who Sox fans really are. He has no idea what his target market is.