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32nd&Wallace
01-26-2008, 05:14 PM
1998 - The Kids Can Play
2001 - It's Time
2002 - Come Ready to Play
2004 - What's Changed? Everything/Ozzieball
2005 - Grinder Rules
2007 - Back to the Grind

If anyone else remembers any pre-1998 slogans. Feel free to add them. My vote was for Its Time. The commericals were embarassing to watch in June and July of that season.

1917
01-26-2008, 05:19 PM
1998 - The Kids Can Play
2001 - It's Time
2002 - Come Ready to Play
2004 - What's Changed? Everything/Ozzieball
2005 - Grinder Rules
2007 - Back to the Grind

If anyone else remembers any pre-1998 slogans. Feel free to add them. My vote was for Its Time. The commericals were embarassing to watch in June and July of that season.

Dare to bash the Grinder Rules?

Unregistered
01-26-2008, 05:20 PM
(Courtesy of Southsiders)
2007- Back to the Grind
2006- Again
2005- Win or Die Trying
2004- Sox Pride
2002-2003- Come Ready to Play
2001- It's Time
1995-2000- The Kids Can Play
1991-1994- Good Guys Wear Black
1990- The last season in historic Comiskey Park. Years from now, you'll say you were there.
1989- Chicago's American Pastime!
1988- Anything Can Happen
1987- Get Ready for your White Sox
1986- Join The Spirit, The Hawk Wants You!
1985- The Stars At Night
1984- Let's Do It Again
1983- Winnin' Ugly
1982- The Sox and You in '82
1959- Go-Go White Sox

32nd&Wallace
01-26-2008, 05:22 PM
(Courtesy of Southsiders)
2007- Back to the Grind
2006- Again
2005- Win or Die Trying
2004- Sox Pride
2002-2003- Come Ready to Play
2001- It's Time
1995-2000- The Kids Can Play
1991-1994- Good Guys Wear Black
1990- The last season in historic Comiskey Park. Years from now, you'll say you were there.
1989- Chicago's American Pastime!
1988- Anything Can Happen
1987- Get Ready for your White Sox
1986- Join The Spirit, The Hawk Wants You!
1985- The Stars At Night
1984- Let's Do It Again
1983- Winnin' Ugly
1982- The Sox and You in '82
1959- Go-Go White SoxThank you:smile:

SoxSpeed22
01-26-2008, 05:23 PM
My least favorite was 'come ready to play' because there were few times they actually did, hence, the creation of corpseball.

32nd&Wallace
01-26-2008, 05:25 PM
My least favorite was 'come ready to play' because there were few times they actually did, hence, the creation of corpseball.
The Score did a great pardoy of Come Ready to Play. I don't care who you are, Detroit, Tampa Bay, Kansas City...you bring your D, will bring our C game.

turners56
01-26-2008, 05:27 PM
I'd like to see 2008's slogan soon :D. Anyways, worst one was, "The Kids Can Play." What's that suppose to mean? That our whole team is full of prospects? Very inviting.

32nd&Wallace
01-26-2008, 05:29 PM
The problem with a lot of these slogans is how they become unusable during half of the year. Come Ready to Play, Its Time, Back to the Grind, Let's Do It Again, The Hawk Wants You

batmanZoSo
01-26-2008, 05:43 PM
(Courtesy of Southsiders)
2007- Back to the Grind
2006- Again
2005- Win or Die Trying
2004- Sox Pride
2002-2003- Come Ready to Play
2001- It's Time
1995-2000- The Kids Can Play
1991-1994- Good Guys Wear Black
1990- The last season in historic Comiskey Park. Years from now, you'll say you were there.
1989- Chicago's American Pastime!
1988- Anything Can Happen
1987- Get Ready for your White Sox
1986- Join The Spirit, The Hawk Wants You!
1985- The Stars At Night
1984- Let's Do It Again
1983- Winnin' Ugly
1982- The Sox and You in '82
1959- Go-Go White Sox

I love 87 and 88. "I guess they could possibly win something." :dunno:

Also, I never heard "The Kids Can Play" until 1999. I question the veracity of this source.

DSpivack
01-26-2008, 05:51 PM
Good Guy Wear Black was my favorite, but maybe it's because it's the first one I remember. As a 7/8/9/10-year old, I thought Robin, Black Jack & Frank real cool.

32nd&Wallace
01-26-2008, 05:53 PM
I love 87 and 88. "I guess they could possibly win something." :dunno:

Also, I never heard "The Kids Can Play" until 1999. I question the veracity of this source.
Yes and in 88 anything could happen, like leaving the city

UMSox
01-26-2008, 05:56 PM
I don't remember Kids Can Play before 99 either... it didn't quite fit in with the 96-98 teams anyway.

I seem to remember seeing the phrase "Pick your poison" floating around for that 96-97 team with Baines, Frank, Albert, and Robin. Ahh I still remember grabbing the Trib at the high school library and letting out a whoop of joy when I found out we'd signed Jamie Navarro. Thank god I'm not a GM...

twentywontowin
01-26-2008, 05:57 PM
What about the unofficial "South Side Hitmen" of 1977?

UMSox
01-26-2008, 06:06 PM
To answer the OP's question, I personally thought Back to the Grind was rather insulting given the total lack of scrappiness shown by about 90% of the club last year (Ersted had the scrap but he also had the suck, which is worse?), not to mention the lack of bunting, sacrifices, steals, world series, ...

Overall, it wasn't just wildly overoptimistic, it was totally out of tune with the low average, station to station team they fielded (though a good deal of that was admittedly a result of injuries, the Sox could have fielded quite the corpseball team last year, literally..)

manders_01
01-26-2008, 06:06 PM
My favorites were "Good Guys Wear Black" & "Win or Die Trying". My dad and I still use "Good Guys Wear Black" in most White Sox references.

UMSox
01-26-2008, 06:09 PM
My favorites were "Good Guys Wear Black" & "Win or Die Trying". My dad and I still use "Good Guys Wear Black" in most White Sox references.

Win or Die Trying captured that team perfectly, their record in 1 run games says it all

WhiteSox5187
01-26-2008, 06:09 PM
"The Hawk wants you" was pretty bad if only cuz he so ****ed up that team..."Anything can happen" is another way of saying "We're not really expecting to win, but hey! Who knows?"

TDog
01-26-2008, 06:18 PM
(Courtesy of Southsiders)
2007- Back to the Grind
2006- Again
2005- Win or Die Trying
2004- Sox Pride
2002-2003- Come Ready to Play
2001- It's Time
1995-2000- The Kids Can Play
1991-1994- Good Guys Wear Black
1990- The last season in historic Comiskey Park. Years from now, you'll say you were there.
1989- Chicago's American Pastime!
1988- Anything Can Happen
1987- Get Ready for your White Sox
1986- Join The Spirit, The Hawk Wants You!
1985- The Stars At Night
1984- Let's Do It Again
1983- Winnin' Ugly
1982- The Sox and You in '82
1959- Go-Go White Sox

Most of these aren't true campaign slogans. Some, such as "Winning Ugly," are labels applied to the team after the fact. Doug Rader, as a Rangers coach, used the term derisively in commenting on the success of the Sox. Players and the media picked up on it. I thought Sox marketing came up with "The Kids Can Play" for the 2000 season. For 2001, they came up with "It's Time, building on the success of 2000 with an advertising campaign pointing out that the Bulls and Bears won championships a year after falling in the postseason.

Generally, marketing slogans are bad and come back to bite you unless it's a winning season. And if it's a winning season, a better slogan is picked up by the media or the fans before it's over. The worst was probably "It's Time." I was leaving the park in April 2001 after another agonizing loss and heard someone saying, "It's time to start winning."

The first slogan I remember was for the 1970 season. "Angry Young Men," the billboards and television promos proclaimed. I remember thinking that I would be angry if I lost so often.

FedEx227
01-26-2008, 06:37 PM
I hated last years "Back to the Grind".

My favorites were "Win or Die Trying." a much better slogan then anything related to grinding and also "Good Guys Wear Black" because that was the slogan when I was growing up and I use to love wearing black mainly for that reason, and it just takes me back to the days of being in absolute awe at Frank Thomas' skill.

chisoxmike
01-26-2008, 06:39 PM
"Back to the Grind" was God awful.

thomas35forever
01-26-2008, 07:25 PM
It's Time was a pretty bad one. I guess the Sox were supposed to take it further that year (yeah right).

JUribe1989
01-26-2008, 07:28 PM
Back to the Grind was an absolute joke, seeing as no one on the team played that way, so nobody took it seriously. And it was just cheesy to begin with.

My favorite White Sox campaign was the commercials in '04 that had Rooney's radio calls of great plays earlier in the season. They had Crede's HR in July against Detroit, the DP to end the game in April at the Cell against the Yankees, etc. :cool:

WhiteSoxJunkie
01-26-2008, 07:37 PM
My vote goes to "Come ready to play". It just sounds cheesy and something you would tell Little Leaguers. I still remember those commercials with Jerry Manuel saying "I don't care who you are, Oakland, Cleveland, Yankees...you better bring your A game." Lame.

starboy0
01-26-2008, 08:03 PM
I also vote for "Come Ready to Play" as the worst slogan. I can still hear Jerry Manual's voice saying, "you better bring your A-game..."

Just didn't work at all.

HITMEN OF 77
01-26-2008, 08:17 PM
What about the unofficial "South Side Hitmen" of 1977?

:?: Probably one of the greatest slogan/phrases in the White Sox history.

Lip Man 1
01-26-2008, 08:48 PM
"Oh come all ye faithful" -- which was on the White Sox Christmas cards sent out after the 1969 disaster.

Lip

Railsplitter
01-26-2008, 08:54 PM
"Anything Can Happen"
For 1988, I would concur, especially for anything bad.

kba
01-27-2008, 01:03 AM
During one of the Veeck years in the '70's, the ad campaign was "My kind of team," with a jingle to the tune of "My kind of town."

There also was a commercial from that era with a female actress talking about her family's first trip to Comiskey Park. One of the lines was something like, "We saw plenty of police and security guards, so we always felt safe."

Then there was this one (http://video.google.com/videoplay?docid=8480870574692130786&q=white+sox+commercials&total=21&start=10&num=10&so=0&type=search&plindex=6) from '79: "The Chicago White Sox. It's more than a ball game. Come play with us."

ihatethecubs
01-27-2008, 03:44 AM
i dont see why we need a slogan to begin with, its not like it helps sell any tickets. all they do is look stupid in retrospect.

fozzy
01-27-2008, 05:44 AM
these kids can play... because for the most part they couldn't

the best?
"good guys wear black" maybe it's the johnny cash fan in me but thats perfect for the sox. win or die trying is good to.

fquaye149
01-27-2008, 10:29 AM
2008: The games aren't played on paper!

2008: That's why they play the games!

2008: That's what they said in 2005 too!

russ99
01-27-2008, 11:13 AM
Back to the Grind isn't too awful, but it's basically the same slogan as the Grinder Rules stuff of 2 years ago. They could have done something more original.

My most hated is the 1984 "Let's Do It Again", especially due to that stupid 'Twist"-like Chubby Checker song that went along with it, that unfortunately has been burned in my head.

The played that song ad nauseum, and the later the season got the more annoying the song got, since the Sox were awful trying to repeat as Central champs. What made it extra awful is that the Cubs won the division that year. :angry:

Vernam
01-27-2008, 11:14 AM
"Oh come all ye faithful" -- which was on the White Sox Christmas cards sent out after the 1969 disaster.Followed in 1970 by the dubious "Quick, See Us Before We Move to Milwaukee." :redneck

Vernam

soxinem1
01-27-2008, 11:45 AM
What was 1983's slogan? I'm too lazy to go dig out my media guides to check, but it was not 'Winning Ugly'. That was a rallying cry after Doug Rader said that about how the Sox were winning.

But to answer the thread's question, 'Start clapping, Anything can happen' had to be the worst in my lifetime.

Lip Man 1
01-27-2008, 11:57 AM
"Outhouse to Penthouse" which was asked by Sox outfielder Rick Reichardt during the 1972 season.

He asked it in the context of where will we end up / where we came from.

It was immediately picked up on by the fans and media.

I thought it was one of the better ones I ever heard.

Lip

viagracat
01-27-2008, 12:28 PM
1988's "Anything Can Happen" was pretty lame...

On the other hand, although it was before my time, 1959's "Go Go White Sox" seemed pretty apropos based on what I've heard about the squad.

viagracat
01-27-2008, 12:32 PM
Then there was this one (http://video.google.com/videoplay?docid=8480870574692130786&q=white+sox+commercials&total=21&start=10&num=10&so=0&type=search&plindex=6) from '79: "The Chicago White Sox. It's more than a ball game. Come play with us."

Ding ding ding, we have a winner!

You can close the thread now. :smile:

TDog
01-27-2008, 12:32 PM
Angry Young Men

Not sure of the year, '68, '69 but my brother in law always mentions it and jokes that the Sox had Gail Hopkins in the ad.

The 1970 campaign featured a lot of the players. My favorite had Walt "No-Neck" Williams in an angry batting stance.

HITMEN OF 77
01-27-2008, 12:51 PM
Angry Young Men

Not sure of the year, '68, '69 but my brother in law always mentions it and jokes that the Sox had Gail Hopkins in the ad.

:(: 1969-1970 was that campaign. Walt "No Neck" Williams was also in those ads.

chisoxmike
01-27-2008, 01:05 PM
White Sox Baseball 2008: No Championship For Old Men

HITMEN OF 77
01-27-2008, 01:16 PM
The 1970 campaign featured a lot of the players. My favorite had Walt "No-Neck" Williams in an angry batting stance.

http://i267.photobucket.com/albums/ii281/ZeeburgJ/NAGRYYOUNGMEN.jpg?t=1201457625

Another one they had during this time was "See The Sox Go In Seven-0"

LITTLE NELL
01-27-2008, 06:04 PM
After 17 straight winning seasons 1968 was a loser, so 69 was "The Sox Will Rise Again". The bad news was that it took until 1972 to rise to over .500. As far as Im concerned 68,69,and 70 were the most depressing years for a White Sox fan.

MDF3530
01-27-2008, 08:29 PM
Actually, 2006 was "Let's Do It Again". That's what scared me about that season. The last time they used that, 1984, they were out of it by Memorial Day.

32nd&Wallace
01-27-2008, 08:36 PM
Actually, 2006 was "Let's Do It Again". That's what scared me about that season. The last time they used that, 1984, they were out of it by Memorial Day.I believe the Sox were in first place at the All-Star Break in 84 and then taked after.

roylestillman
01-27-2008, 08:49 PM
Had to find this from my 15 or so year of magnetic schedules that i've tacked to my washing machine... Does anybody remember the 1997 Line Shot campaign. It had those incomprehensible TV ads with Tim Kazerinski in a chase scene. Tag line: "For the bad guys, its no runs, no hits, no mercy."

Awful, just awful.

Lip Man 1
01-27-2008, 09:06 PM
The 1984 Sox were in fact in first place at the break with a record of 44-40. They hit the break having won seven straight.

Then of course came the second half...

Lip

rdivaldi
01-27-2008, 11:33 PM
Had to find this from my 15 or so year of magnetic schedules that i've tacked to my washing machine... Does anybody remember the 1997 Line Shot campaign. It had those incomprehensible TV ads with Tim Kazerinski in a chase scene. Tag line: "For the bad guys, its no runs, no hits, no mercy."

Awful, just awful.

Ah yes, the action movie starring Big Frank, Robin and Belle.

I want Mags back
01-28-2008, 03:25 PM
FTR, Back to the grind was cut out last year probably around mid may, and replaced with "We are Chicago Baseball," also a pretty awful slogan

MsSoxVixen22
01-28-2008, 03:37 PM
My favorites were "Good Guys Wear Black" & "Win or Die Trying". My dad and I still use "Good Guys Wear Black" in most White Sox references.


I thought my Dad and I were the only ones! :tongue:

mrfourni
01-28-2008, 04:25 PM
Had to find this from my 15 or so year of magnetic schedules that i've tacked to my washing machine... Does anybody remember the 1997 Line Shot campaign. It had those incomprehensible TV ads with Tim Kazerinski in a chase scene. Tag line: "For the bad guys, its no runs, no hits, no mercy."

Awful, just awful.

I remember that campaign. Remember the slogan?

"For the bad guys, its no runs, no hits, no mercy"

skobabe8
01-28-2008, 05:03 PM
FTR, Back to the grind was cut out last year probably around mid may, and replaced with "We are Chicago Baseball," also a pretty awful slogan

That was pretty miserable. Not to mention weird considering it happened in May for no obvious reason. Businesses in Bridgeport had banners that read "Back To The Grind" all season long.

On a side note, the banner on whitesox.com looking very plain these days:

http://chicago.whitesox.mlb.com/images/masthead/cws_logobanner_primary.jpg

slavko
01-28-2008, 07:41 PM
White Sox Baseball 2008: No Championship For Old Men

I like your style. How about "Come for the Food, Stay for the Pie?"

Phil Bradley
01-28-2008, 11:15 PM
I'm sure most of us are fond of "win or die trying" based on the glorious outcome and "back to the grind" isn't well received based on last year's awful performance. I remember the last loss to Cleveland in September 2005, my dad calling me and saying "they died trying." Thankfully, he was wrong.

skobabe8
01-29-2008, 09:27 AM
I'm sure most of us are fond of "win or die trying" based on the glorious outcome and "back to the grind" isn't well received based on last year's awful performance. I remember the last loss to Cleveland in September 2005, my dad calling me and saying "they died trying." Thankfully, he was wrong.

But that was after the division was wrapped up. :?:

Phil Bradley
01-29-2008, 07:05 PM
But that was after the division was wrapped up. :?:

He was at the last home game against Cleveland, where they lost like 8-0 and it sure seemed like doomsday was around the corner.

Johnny Mostil
01-29-2008, 07:34 PM
What was 1983's slogan?

Soxfest! Baseball's best!

Not sure about the tag, but I do remember "Soxfest" being on the pocket schedule that year.

Johnny Mostil
01-29-2008, 07:38 PM
I believe the Sox were in first place at the All-Star Break in 84 and then taked after.

Matches my recollection as well. And, in fact, this (http://www.baseball-reference.com/teams/CHW/1984_sched.shtml) shows the team was in 1st place on 7/8, and still above .500, and within a game and a half of first, in early August.

Edit: Whoops, Lip (http://www.whitesoxinteractive.com/vbulletin/showpost.php?p=1780985&postcount=47) beat me to this . . .

Vernam
01-29-2008, 07:46 PM
I also can't believe no one has mentioned 1925's "Hey, We Haven't Thrown the World Series Lately" slogan. :redneck

Though it wasn't an official slogan -- at least not at first -- I could never stand "Winning Ugly." It was a disservice to what was a terrific team, at least in the regular season.

Vernam

Foulke You
01-29-2008, 11:17 PM
I remember that campaign. Remember the slogan?

"For the bad guys, its no runs, no hits, no mercy"
Ah yes! Who could forget? "LINE SHOT" was the name of the "movie". I still have my poster of Albert Belle, Robin Ventura, and Frank Thomas doing their best Reservoir Dogs impression in the black suits.:D:

KenBerryGrab
01-30-2008, 09:47 AM
FTR, Back to the grind was cut out last year probably around mid may, and replaced with "We are Chicago Baseball," also a pretty awful slogan

"We Are Chicago Baseball" was in use before that, as it was on the magnetic schedules handed out on Opening Day.

Fenway
01-30-2008, 09:52 AM
I always thought this commercial was cute

It was by WMAQ Radio

6BVhpRMma7g

Hitmen77
01-30-2008, 10:49 AM
My most hated is the 1984 "Let's Do It Again", especially due to that stupid 'Twist"-like Chubby Checker song that went along with it, that unfortunately has been burned in my head.


Yes, that one was truly awful.

In fact, I think they had campaign slogans for 3 years in a row that were just embarrassingly lame:
1982: "Are You Ready? Yes I'm Ready.....Chicago, your White Sox are ready".:puking:
1983: That "Soxfest, baseball's best!" jingle was simply awful
1984: As you said, "Let's Do It Again" was terrible with that stupid song.

chisox117
01-30-2008, 11:12 AM
Ah yes, the action movie starring Big Frank, Robin and Belle.
Batman, Batman and Robin!:smile:

TommyJohn
01-30-2008, 06:55 PM
Back to the Grind isn't too awful, but it's basically the same slogan as the Grinder Rules stuff of 2 years ago. They could have done something more original.

My most hated is the 1984 "Let's Do It Again", especially due to that stupid 'Twist"-like Chubby Checker song that went along with it, that unfortunately has been burned in my head.

The played that song ad nauseum, and the later the season got the more annoying the song got, since the Sox were awful trying to repeat as Central champs. What made it extra awful is that the Cubs won the division that year. :angry:

Yes, that one was truly awful.

In fact, I think they had campaign slogans for 3 years in a row that were just embarrassingly lame:
1982: "Are You Ready? Yes I'm Ready.....Chicago, your White Sox are ready".:puking:
1983: That "Soxfest, baseball's best!" jingle was simply awful
1984: As you said, "Let's Do It Again" was terrible with that stupid song.

"Let's Do It Again!" was the worst, I hated it! The thing I hated most was
the part of the commercial where some dork leaped out of his seat and
held open his jacket to reveal his "Let's Do It Again!" shirt while the high-
pitched whine of Chubby Checker played on the soundtrack. Ugh.

Runner-up: 1986 "The Hawk Wants You!" (to finish in fifth place!)

Frontman
01-30-2008, 08:21 PM
1986- Join The Spirit, The Hawk Wants You!

This was possibly the worst that I can recall. Harrelson creeped me out then, (and in some ways, he still creeps me out.)

As Tom Waddle would put it,

"Winner, Winner Chicken Dinner."

I still think this year's slogan should be:

"In 100 years, we've won, lost, and even threw a World Series. Sox Pride."

:wink:

PaleHoser
02-01-2008, 04:09 PM
I'm torn because both '83 and '84 were beyond lame.

That Chubby Checker jingle still goes through my head periodically. The Soxfest jingle is lame because anything referencing Ribbie and Roobarb belongs in the lame Hall of Fame.

Kudos for the guy who found the YouTube clip from "My Kind of Team". That brought back alot of memories.

Foulke You
02-01-2008, 04:49 PM
I remember loving "It's Time" in 2001 when it first came out because we were fresh off that exciting 95 win 2000 AL Central Champion team. The team was young and full of powerful hitters. We just added former 20 game winner David Wells to the rotation and it seemed like "It's Time" was a fitting campaign. A ton of key injuries to players like Baldwin and Frank Thomas and an out of shape David Wells ended up sacking the season by June. Not to mention Jerry Manuel's stubborn devotion to Royce Clayton and Julio Ramirez at the bottom of the lineup which was like having two pitchers bat there. It was truly amazing the team finished in 3rd at 83W-79L. I remember how painful it was to see the "It's Time" commercials and billboards as the Indians re-took the AL Central for what seemed like the the thousandth time.:(: KW's maiden GM voyage was definitely one to forget.

he gone!
02-02-2008, 12:42 AM
Good Guy Wear Black was my favorite, but maybe it's because it's the first one I remember. As a 7/8/9/10-year old, I thought Robin, Black Jack & Frank real cool.

ditto

kba
02-02-2008, 10:26 PM
That Chubby Checker jingle still goes through my head periodically. The Soxfest jingle is lame because anything referencing Ribbie and Roobarb belongs in the lame Hall of Fame.

Then you probably won't care for this (http://www.fuzzymemories.tv/screen.php?c=615&m=white%20sox&p=1) one:

http://www.fuzzymemories.tv/tb/sox-fan-appreciation-day-1984.jpg

Understandably, they had given up on the "Let's Do It Again" slogan by this point in the '84 season.

FedEx227
02-02-2008, 10:33 PM
I still think this year's slogan should be:

"In 100 years, we've won, lost, and even threw a World Series. Sox Pride."

:wink:

In my good natured ribbing of Cub fans I always say that.

"PFFF... lets not forget you guys THREW a World Series!"

"Pretty sad that since you guys last World Series we've won, lost and thrown a Series..."

That usually ends the conversation. :cool:

RadioheadRocks
02-12-2008, 03:27 AM
Then you probably won't care for this (http://www.fuzzymemories.tv/screen.php?c=615&m=white%20sox&p=1) one:

http://www.fuzzymemories.tv/tb/sox-fan-appreciation-day-1984.jpg

Understandably, they had given up on the "Let's Do It Again" slogan by this point in the '84 season.


The FuzzyMemories.tv site is awesome! I'm pretty sure the person who runs it is a member here as well! Lots of wonderful local tv stuff from the 70s and 80s!